Cynodictis - Facts and Figures

Name: Cynodictis (Greek for in-between dog); pronounced SIGH-no-DIK-tiss Habitat: Plains of North America Historical Epoch: Late Eocene-Early Oligocene (37-28 million years ago) Size and Weight: About two feet long and 5-10 pounds Diet: Meat Distinguishing Characteristics: Long, narrow muzzle; low-slung body    About Cynodictis As has happened with so many other once-obscure prehistoric animals, Cynodictis owes its current popularity to its cameo appearances on the BBC series Walking with Beasts: in one episode, this early carnivore was shown chasing away a juvenile Indricotherium, and in another, it was a quick snack for a passing Ambulocetus (not a very convincing scenario, since this walking whale wasnt much bigger than its presumed prey!) Until recently, it was widely believed that Cynodictis was the first true canid, and thus lay at the root of 30 million years of dog evolution. Today, though, its relationship to modern dogs is more dubious: Cynodictis seems to have been a close relative of Amphicyon (better known as the Bear Dog), a type of carnivore that succeeded the giant creodonts of the Eocene epoch. Whatever its ultimate classification, Cynodictis certainly behaved like a proto-dog, chasing down small, furry prey on the boundless plains of North America (and possibly digging them out of shallow burrows as well).

A Propagation Plan For A Commercial Nursery - 1850 Words

1. A propagation plan is a record of plants propagated listing the type of plant, method of propagation, pre-treatments, date of sow, germination, pricked out, type of pot and dispatch date. 2. A propagation plan is important in a commercial nursery because its useful to show how long it takes for a seed or cutting to be in a sellable condition, were improvements can be made next time, if the type of plant goes dormant and when it flowers. 3. Chrysanthemums are often grown for mother’s day, they can easily be propagated by division in spring. Chrysanthemums can also be propagated by seeds and cuttings but seed take a bit longer then both division and cuttings. 4. Many companies provide information to help you propagate their varieties. It†¦show more content†¦Wearing warmer clothing in winter like everything you would wear in the sun but also put a jumper or jacket on to avoid getting sick may be advised. Question 3: 1. Water is an important resource in every nursery, capturing and reusing that water through irrigation technology could save thousands of dollars every year. Water storing facilities in the form of large water tanks are essential for water storage in the nursery. Larger nurseries might even use their own dams and treatment facilities. Allowing the water to flow into drains or other non-recycled waterways is illegal, polluting, wasteful, and irresponsible. Applying the water is difficult as small mists allow drift of water while larger faster droplets can damage small plants and the media they are in, thus drip irrigation is optimal if the watering is to be done outside. Drip irrigation can be difficult to fix if blockages appear but they deliver a slow, constant, direct rate of water. Fine sprays can be useful in glass houses were winds don’t effect it. The collection of this water can easily be achieved by removing the top 12cm of soil with one end deeper, lining the hole with plastic and drainage piped, filling it with large lose gravel, attaching some PVC from the drainage pipe to a water tank of dam and adding a pump to reuse the water. 2. Waste management in a nursery should be minimised as waist products means lost money. Always look for a way to reduce, reuse recycle. For

Marketing Strategy of Ookus-Free-Samples-Myassignmenthelp.com

Question: What Is Ookus? How Does It Work?. Answer: Client Overview The name of the organization is Ookus. It is an Australian company that is involved in marketing especially in the hotel industry. Ookus helps one to create an individual dream and share it with friends and other individuals in the same social media platforms. Ookus is a linking marketing strategy to make friends and family link and turns the dreams of individuals into reality (Blythe 2006). The number of employees employed by Ookus in Australia is between 500-600 people employed to work as advertising agents in the digital platform. The employees range from marketers, IT specialists, travel consultants and digital marketing consultants. Goods and Services offered At Ookus, the goods and services offered include advertising for Hidden Valley Resort in Western Australia. It makes the people dream of their desired destinations through Adwords and creative digital content in Hidden Valley (Carter 2011). It promises an ultimate enjoyment in the Resort for a perfect gate away on Fridays and Saturdays. It provides meaningful communication to the end users of the services. When a group of friends take the ultimate enjoyment ride, they earn points for the gate away. This can be redeemed in order for one to take other trips. Key online marketing personnel For digital marketing to be successful, the company has to ensure that it has qualified personnel in its marketing department. The key marketing personnel include the digital marketing manager who is the head of digital marketing at Ookus. Besides the manager, there are marketers who are tech survey and make digital content marketing in different departments. Other key personnel include IT specialists and content writers. Age of the company Due to the growth of social media, the company has grown tremendously. The company is 7 years old and with the wave of digital marketing that is disrupting the market, it is likely to grow in leaps and bounds (Chaffey and Ellis-Chadwick 2016). URL The URL of the company is Https//: ookus digital marketing .co. Au. The website age is as old as the company which is 7 years old. The website management is done by the company marketing and IT department. The management of the website is under the key personnel who are employed to make sure that the website is running and up to date. The social media sites such as google +, Facebook, Instagram, and twitter are under the name of the company which is Ookus. Online sales via online and offline As a digital marketing company, the companys sales on the online platform are greatly increasing. For Fridays and Saturdays gate away, the company is increasing its visibility therefore attracting a lot of customers and hence increased sales (Dodson). For offline marketing, the sales have dipped but the marketing manager is trying to increase the sales. Other relevant information includes the prices for various products and the sites for travel at the resort. Market Analysis: Before writing the first word it is important to define who will consume the content and understand our target. The first step is to create a Person who represents your audience. This is the basis not only for the content marketing plan, but for the entire marketing strategy. It is called "marketing or buyer person" and to define it must be taken into account (Ryan). The current potential customers are the young while the current potential competitors are the nearby resorts and hotels. The market is very competitive and the industry is receptive to the competition. They are market leaders and have unique selling points and seasonality of their services. Current Marketing: The website use it for promotion, to increase sales and customer service. The website strength is to make the people closer to the product and services and to avail all relevant information to the customers. Conclusion: The Ad words creates a platform for marketing therefore alighi the company to greatness and having a competitive edge over its rivals. There is increase in sales of the company. Proposed AdWords Strategy Demography: sex, age, geography, income level, occupation, marital status, educational level. Tastes and Style: values, interests, concerns, hobbies, lifestyle, personality, etc. Interaction with the internet: types of users, what kind of sites they visit use of social networks and which ones, which information sites / blogs consult, preferred devices, etc. Consumption habits. Map the content in the different phases of the consumer to plan for daily and weekly plans and budget. There is a proposed success matrix for the company while the target market for the company is mostly the youth who are social and outgoing. The marketing strategy is working as the sales on online digital platform are increasing at a rapid rate. Gone is a fundamental part of starting the content marketing strategy (Kaufman, Horton and a guidebook for executives). But much of the success lies in the distribution of such content. To do this, positioning the content in search engines so that users looking for inf ormation can find it is a fundamental task. Communication and Readability The communication of the company and the marketing strategy should be clear and show the various products and services of the company without vagueness and ambiguity. It should also be reliable and readable to avoid numerous the Adword should be readable and readily available for consumption by the customers (Kingsnorth). The goal of this post is to be a theoretical and practical guide to content marketing that covers the main definitions, best practices, ideas and everything needed to plan, implement and measure a content marketing strategy. In this holiday site, the image and the content of the market is well shown in digital marketing strategies. Digital competitions have acquired great relevance since the explosion of the Internet, and today many experts consider that they are key to the market (Schaffer 2014). The quality determines whether or not the ad appears in a search, the position in which it will appear and the price to pay per click (CPC). This means that the higher the quality of advertisement, the more times it will appear in the best positions and the lower the price to pay to be well positioned References Blythe, Jim. 2006.Marketing. London: SAGE Publications. Carter, Ben. 2011.Digital Marketing For Dummies. Chichester: John Wiley Sons. Chaffey, Dave, and Fiona Ellis-Chadwick. 2016.Digital Marketing. Harlow (GB): Pearson. Dodson, Ian.The Art Of Digital Marketing. Kaufman, Ira Morton, Chris Horton, and managers a guidebook for executives.Digital Marketing. Kingsnorth, Simon.Digital Marketing Strategy. Ryan, Damian.Understanding Digital Marketing. Schaffer, Neal. 2014.Social Marketing Digital Book Set. Wiley.

What a Joint Venture entails free essay sample

Joint venture is a collaboration of two or more businesses to undertake a common economic activity. A joint venture then is a partnership, a contract between to parties, or a corporation. However, the difference between business partnership and a joint venture is that a former may be established before a company is formed while the latter is a collaboration of 2 or more existing entities forming a tie. It must be cleared though that a joint venture is still a partnership. Another important point to take note is that a joint venture can be limited to a specific time or project, or a formation of another separate entity from two business entities. One main reason why companies joint ventures is expansion. Since one company may not be able to take the financial requirement for expanding the company, it may require another company that is willing to join alliance with it. This combines the assets, capitals, technology, and human resources of 2 companies which make the venture stronger to undertake a larger market scale. We will write a custom essay sample on What a Joint Venture entails or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This also divides the probable risk and the rewards. It is important to make a great consideration to financial strength. An entity may have a good financial resources but being able to tap others resources through a joint venture provides more leeway to expand and increase its opportunity to create better profits. Although there is a risk involve in investing in a business, returns are larger and potentially higher. Statistically, companies that entered in joint ventures have seen faster growth. Also, joint ventures shorten the time consumed in building and learning the knowledge of the business and market expansion, productivity growth, product enhancement, and business names which are also very costly. This is why reducing the cost does not only limit to sharing assets and capitals. Joint venture also opens the market channel of both entities to each other, making it better for both companies to access wider market crowd that equates to better profit at a lesser cost. On the strategic side, the joint venture is also used to pre-empt an emerging company from expanding, to save the company from shutting down, or to build a relationship faster with other businesses. For an entity who wants to introduce their business to a foreign land. An international joint venture is often more economical and wise thing to do. This is because the host company has an existing connections, technology, manpower, domestic know-how that are very vital in the success rate of any foreign company entering a foreign land. The business world is a big playing field of large and small; strong and weak; and successful and not so successful people, group of people, companies, and corporations. Interestingly enough, they all work as one to keep this playing field in the constant move. However, like in any other playing field, an entity no matter what its size is, needs build an alliance to better increase his chances of growth. And the best way to do it is by entering in a joint venture. As the term goes, it’s a big world out there. And indeed, the business world is not for someone with a fainted heart. But joining an alliance is not an escape route for survival; it is just a way to effectively succeed in the game where most people do not want to join. A joint venture (JV) is a business agreement in which the parties agree to develop, for a finite time, a new entity and new assets by contributing equity. They exercise control over the enterprise and consequently share revenues, expenses and assets. There are other types of companies such as JV limited by guarantee, joint ventures limited by guarantee with partners holding shares. In European law, the term joint-venture (or joint undertaking) is an elusive legal concept, better defined under the rules of company law. In France, the term joint venture is variously translated asassociation dentreprises, entreprise conjointe, coentreprise or entreprise commune. But generally, the term societe anonyme loosely covers all foreign collaborations. In Germany, joint venture is better represented as a combination of companies (Konzern). [1] With individuals, when two or more persons come together to form a temporary partnership for the purpose of carrying out a particular project, such partnership can also be called a joint venture where the parties are co-venturers. The venture can be for one specific project only when the JV is referred to more correctly as a consortium (as the building of the Channel Tunnel) or a continuing business relationship. The consortium JV (also known as a cooperative agreement) is formed where one party seeks technological expertise or technical service arrangements, franchise and brand use agreements, management contracts, rental agreements, for one-time contracts. The JV is dissolved when that goal is reached. Some major joint ventures include Dow Corning, MillerCoors, Sony Ericsson, Penske Truck Leasing, Norampac, and Owens-Corning. A joint venture takes place when two parties come together to take on one project. In a joint venture, both parties are equally invested in the project in terms of money, time, and effort to build on the original concept. While joint ventures are generally small projects, major corporations also use this method in order to diversify. A joint venture can ensure the success of smaller projects for those that are just starting in the business world or for established corporations. Since the cost of starting new projects is generally high, a joint venture allows both parties to share the burden of the project, as well as the resulting profits. Since money is involved in a joint venture, it is necessary to have a strategic plan in place. In short, both parties must be committed to focusing on the future of the partnership, rather than just the immediate returns. Ultimately, short term and long term successes are both important. In order to achieve this success, honesty, integrity, and communication within the joint venture are necessary. The Advantages And Disadvantages Of Entering A Joint Venture Entering a joint venture is a complex, and sometimes, time consuming process. As any type business structure, it holds a good opportunity for anyone to grow and make money fast; but just like any other business type, joint venture also holds threat to anyone who wants to enter. Discussed below are the advantages and disadvantages of entering a joint venture. Advantages of Entering a Joint Venture: †¢ Accessing additional financial resources Asset sharing is one of the best advantages about joint venture. Since, you are able to use larger funds to facilitate the production and operation of projects and products, you facilitate growth. In other words, you increase profit margin and increase your revenue potential. †¢ Sharing the economic risk with co-venturer It pays to have someone sharing the responsibility with you in case you end up in deep troubles. This is also true with joint venture. Since you are sharing assets, the risk of losing a great deal of money is divided to both parties. †¢ Widening economic scope fast – Building reputation is often difficult, not to mention time consuming and expansive. At a joint venture, you are able to widen your economic scope without spending too much money and waiting for a long time. †¢ Tapping newer methods, technology, and approach you do not have – In order to grow and expand, you need resources in the forms of methods, technology, and approach. For that matter, it would help a lot if you will be able to partner with an entity that presently has the things you don’t and the things you need. Joint venture opens up the venue for such need. †¢ Building relationship with vital contacts – Aside from economic territory, another advantage of joint venture is the ability to give you business relationships with vital contacts. This is just like automatically befriending your partners influential friend that can give you access to lots of things such as business opportunities and a pass to vital information. Disadvantages of Entering a Joint Venture: †¢ Shared profit – Since you share assets, you also share the profit. The profit of both parties usually depends on the size of the share to the venture or may be defined on the agreement. †¢ Diminished control over some important matters Operational control and decision making are sometimes compromised in joint ventures. Since there is an agreement that divides which one will take over a particular operation, the other may not be satisfied with how the things are worked out with another. This leads us to another disadvantage of a joint venture †¢ Undesired outcome of the quality of the product or project – Since one party may not have control on the supervision of the production or the execution of one part of the system, this can happen. This often leads to disputes and lawsuits. To avoid this, both parties agree on specific details about the whole operation process. †¢ Uncontrolled or unmonitored increase in the operating cost – Again, defined control over the operation may lead to this disadvantage. It is important therefore to make sure that all things are clarified on the paper before singing in the joint venture agreement. Making money by entering a joint venture is easy provided that you know exactly what you are doing. With these advantages and disadvantages presented, you are clearly aware of the things that await you.